Lori Senecal – Marketing And Management Executive To Watch Out

Lori Senecal is one of the most recognized faces in the marketing and advertising space in the United States, and over the years has worked with many global corporations and clients. She has pioneered approaches in the marketing, advertising, and business management sector, which are now used as reference points in the corporate community. Currently, she holds the position of Global Chief Executive Officer at one of the most respected marketing firm, CP+B.

At CP+B, Lori Senecal is responsible for managing and overseeing the business operations and development of the enterprise’s ten international offices. Lori Senecal takes it as a challenge to achieve the company’s business goals, and since the time she has joined the firm has helped multiply the revenue of the company’s international business. The ideas, strategies and marketing campaigns Lori puts into practice are innovative, efficient and result-oriented. It doesn’t only helps her firm gain more clients, but also helps with enhancing the brand identity and awareness in the business communities worldwide.

Before working for CP+B, Lori Senecal worked as the CEO of another marketing giant, MDC Partner Network, where her innovative and cutting-edge marketing approach and strategies helped her company to gain many foreign accounts. Before working for MDC Partner Network, she has worked with KBS + Partners as its Global CEO and was responsible for managing its international business operations. See, https://www.fastcompany.com/person/lori-senecal.

Under her leadership, the company grew exponentially and grew to the size of having 900 employees from having just 250 employees when she joined the firm. Not only did she helped KBS+ to expand in size and multiply its revenue, she even straightened and streamlined its interior operational efficient and management, which helped the company to be listed by ADAge as one of the Standout Agencies for three years in a row, and was even named by Crain’s as one of the best places to work in New York.

Advertising Age also named Lori Senecal in 2013 as the Women to Watch, and she even received the Quantum Leap Award for astounding leadership, innovation and strategy building at the reputed AWNY Game Changers Award.

As one of the top marketing and management executive in the United States, and having years of experience in the field, Lori Senecal believes that execution of the ideas and its proper implementation is highly necessary to gain results. It is because of this belief that she always have a plan to ideate and then execute to get tangible results.

Check out her Tumblr page for more info.

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